Search Engine Submission Checklist
Submitting your web site to search engines is a process that requires time and consideration. A properly made web site will already comply with the majority of these guidelines. Before I submit your site to any search engine, I make sure I’ve gone through the checklist to make sure I’ve followed every guideline as closely as possible.
- Have you created web pages with substantial unique content that your visitors will want to read?
- Does your content contain targeted key phrases, not just general keywords?
- Does each web page contain a unique title?
- Are you using multiple keyword combination on each page when appropriate?
- Are your most important keywords appearing at the beginning of the page and are used throughout the rest of the page?
- Are you including keywords in link text?
- Does each web page have a call to action of some kind, for example to fill out a form or buy something, or even directing you to another section of the site?
- Does each page contain a unique Meta tag description that contains your keywords?
- Does each web page contain a unique Meta tag keyword list?
- Have you used every keyword listed in the Meta tag in the body of text?
- Do your graphic images contain descriptive keywords in the alternate text attribute?
- Do you provide at least two methods of navigating through your site, one for visitors and one for search engines?
- Do you have a site map linked from your homepage for both visitors and search engines to navigate?
- Does your site use frames?
- Have you created a robots.txt file and placed it in your root directory?
- If your site uses JavaScript, did you place the code in an external file to reduce total code size? If so, did you place a no follow command in the robots.txt file?
- If you used Cascading Style Sheets to format the site’s colors, did you place the code in an external file to reduce total code size?
- Did you check to make sure you have no redirects on your site?
- Are your optimized pages easy for search engines to locate, either in the root directory or in one sub folder?
- If within your budget, did you submit your site to Pay for Inclusion Sites?
