Blog Web Sites
Blogs have become one of the most popular ways of communicating with others on the Internet today. They have evolved into either a great supplement to an existing web site and can even be a great way to manage your own web site's content. Here's what makes a blog helpful:
- It's the easiest way to have a web site you can manage
- They're easy to create and maintain
- They're search engine friendly
- They're a great way to convey your knowledge & experience
- They allow you to interact with your client base via comments
- Word Press offers many free plug ins that extend functionality
- The interface is similar to Word, making it very user friendly
You can create categories and add blog entries by category, so visitors can find what they're looking for. This is a good option if you're on a budget AND you frequently make updates to your site.
What makes a blog work? I install Word Press (the industry standard free software) on your server. It's open source (free) software that gets you started blogging. Because the blog is located on your web site, every time you add a blog entry or page you're adding unique quality content to your web site, so it's great for the search engines.
Word Press uses themes to control the look and feel of your blog. They're easy to install, and somewhat easy to customize. You can change the colors and images, customizing it to your business or organization's needs. You can see examples of themes by visiting their theme viewer below.
Another way to blog is by using a free service, like Blogger.com. You have less options on the look, feel and functionality, but some people prefer this. One of the advantages of using this service is that your blog becomes part of the Blogger community, which can bring new visitors to your blog.
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